Insight Marketing: Website Redesign

A modern, fast, SEO-optimised website for Insight Marketing NZ, replacing a dated, slow site with clearer conversion paths and a stronger national presence.
Insight Marketing website by Web Paste digital marketing agency

Insight Marketing NZ is a sales and marketing agency specialising in face-to-face promotions and brand activations, with offices across New Zealand.

Key points

  • Modern, responsive redesign
  • Built for speed and better Google Speed Insights scores
  • On-page SEO and keyword optimisation
  • Clearer conversion paths

The brief

The existing website was dated, slow and under-performing in search. It lacked clear conversion paths and did not reflect the brand’s growth or national presence. Key challenges included:

  • An outdated visual design and non-responsive layout.
  • Low site speed and poor Google Speed Insights scores.
  • Minimal on-page SEO and keyword optimisation.
  • Weak user engagement.

What we delivered

We designed and built a modern, professional website that reflects the energy and credibility Insight Marketing brings to its in-person campaigns: fast, responsive, structured for search and with clearer paths for visitors to make contact.

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